Our cover star, Namibia’s sweetheart, Varaa Hambira, has been one of our favourite evolving fashion brands to watch. The stunning model took the time out to speak to us about her brand and aspirations for it and the Namibian fashion industry at large.

Happy read!

So who is Varaa?

I’d like to think of myself as a free spirit feminist with a deep appreciation for art.

What was it like starting out as a model?

I had no idea what I was doing most of the time. There is no manual and there were no examples as most Namibian fashion models were modeling outside the country. I had to navigate the industry by going with my gut and taking each opportunity to grow. A lot of it was trail and error. I got into everything I could, found what worked for me and discarded what didn’t. The industry itself is still growing and I’m still learning.

Did you feel pressure to reestablish yourself after being in the industry for such a while?

My pressure point isn’t about staying relevant, it’s about creating work that is of exceptional quality and honing my skill to a degree it can’t be ignored. I do however understand that everyone has a time frame to make an impact or create a lasting impression. It’s not something I’ve intentionally set out to do but I’m incredibly blessed that the work I’ve  done and am doing is so well received.

What are your career aspirations? How are you working towards that?

I’d like to model internationally, which is something I still haven’t pursued not for lack of opportunities but because my family needs me at home for the time being. I continue to build my portfolio and hone my skills here. I assist my cousin who’s a stylist on his gigs sometimes because I’d also like to work in fashion PR/styling and I think it’s good to get first hand practical experience of what the job entails.

Take us behind the scenes of the documentary you did with Refinery 29, what was the experience like?

Filming for R29 was a dream. The whole team was amazing and they made me feel very comfortable. Talking about my heritage is something I’m very passionate about so everything was very organic. I felt like I was living my best reality tv star life with the camera crew following me around (Laughs). I’m grateful I got to be part of bringing international attention to ovaHerero culture and history, the good the bad and the ugly.

Knowing what you know, what advice would you give to models trying to establish themselves?

Take a keen interest in fashion. Learn everything you can about the industry. It’s easier for people to work with you if you understand things. Establish the right connections. Befriend designers, MUAs , stylist, photographers , production assistants, everyone. Never stop improving yourself, diversify into different aspects of the industry. Stand in what you believe in but also be prepared to morph into new and exciting things.

You have worked with several photographers, how important is it to build good relationships with them?

It’s of outmost importance. I think photographers capture you how they see you and as a model you’d want them to capture the very best of you. So establishing a good rapport and having mutual respect for each other’s work is vital for creating great images.

Has your perception of the modelling industry changed over time? What are your thoughts about the industry in Namibia?

I, like many others used to think modeling is this frivolous thing skinny girls with no talent got into until I started modeling. I’ve grown to think of it as a job like any other, just different methods. It’s still very new in Namibia but it’s gained a lot of interest over the past 2 years which is great but the exploitation saddens me. There’s so much individuality and potential.

Which supermodels did you look up to when you first started your modelling career and now?

Naomi Campbell and she’s still a such an inspiration as a model for me. Her work ethic is impeccable and her longevity in an industry where you’re in one minute and out the next is admirable.

Describe your perfect day off when you are not modeling or working (day job)?

Usually I just  read and try to catch up on some sleep but ideally I’d like to spend it horse riding or something equally stimulating.

What do you do to stay in shape?

I’m lucky to have the genes I have because I don’t exercise or diet. Sometimes I go running but not consistently enough to make any real difference. I need to do better because I’d like to be healthier and fitter (also I’d really like abs before January). I joined a gym recently, here’s to hoping I go.

A guilty pleasure?

Trash TV. I love me some Love and Hip Hop and I watch every Real Housewives there is.

Let’s talk about your beauty regimen: How do you keep your hair and skin healthy?

I don’t have good skin so I’m one of those people that tried everything under the sun but I recently started using African Black soap  and Shea butter and it’s doing wonders. I see my hairstylist regularly and she treats it and keeps my hair looking amazing.

What are the fashion trends you love this summer?

Skin! Glowy, healthy looking skin is always in. Moisturize! Simple prints, statement tops and intense colors. I really just want everyone to individualize their summer trends.

Who’s on your favorite designers list?

That’s an unfair question but I love Simeone from Synedgy, his alternative and modern aesthetic is such a breath of fresh air. Abisai Illeka will always be a fave for his strong understanding of what’s classic, elegant and fashionable. Ingo Shanyenge  because his craftsmanship is undefeated. Ndapcee for her chic, well tailored and practical pieces. I admire Melisa Poulton for creating clothes that mean something, politically and creatively.

What is your go-to outfit?

Depends on my mood but more often than not you’ll find me in black belted jeans a top and boots. Yes I do realize I’ve just described a typically model-off-duty look. (Laughs)

Name three things on your bucket list?

Sky diving, free running

If you could live anywhere in the world, where would it be?

Milano!

Which three songs are you listening to on repeat at the moment?

Sade – No ordinary Love, Skrypt – Candle lit and NgaI – East Side

Is there a film that has stayed with you?

I think about The Matrix a lot

A book everyone should read in their lifetime?

This is so hard because I have very specific taste. But I hope everyone finds purple hibuscus by Chimamnda Adichie as powerful as I did.

Which three Instagram accounts should we be following?

Shadows of Wolf, Gina Jeanz and Eva Chen

Do you have a secret talent?

I can read for over 24 hours without sleep. I’m not sure if I should call that a secret talent or lack of self discipline

What is your mantra?

Live and let live!

What is it like walking in Windhoek Fashion Week?

Always an incredible experience. Fashion week is a great platform for showcasing talent and the energy is amazing. I love being around beautiful clothes and people who love fashion .

Varaa walking for RIA shot by The Photo Booth

Ultimate Model gig?

Co creating a fashion line with Dior

Plans for your brand?

More growth,and bigger projects.

Follow Varaa on Instagram to see what else she gets up to.


Varaa is shot by Tuva Wolf Studios

Dressed in Sai Style Namibia

Hair by Leah Gwinji

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